Dubai Safari Park

Digital Design & Development

Dubai Safari Park
Created by potrace 1.16, written by Peter Selinger 2001-2019
Dubai Safari Park, owned by Dubai Municipality, is one of the UAE's largest wildlife attractions, home to over 3,000 animals. Spanning six unique zones, it offers immersive safari adventures, live animal presentations, and interactive educational experiences.
Pulse was tasked with redesigning DSP’s digital presence to enhance user experience, boost online ticket sales, and highlight conservation efforts. The goal was to create an engaging platform that aligned with DSP's mission of education and wildlife protection.
Within the first four weeks of deployment, the new website drove a 35% increase in ticket sales and boosted organic traffic by 50%. Engagement metrics soared, with a 45% rise in returning visitors and a 40% increase in time spent on the site.See it live here
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35%

Increase In tickets sale

50+

Organic traffic

40%

Increase in time spent

45%

Rise in returning visitors

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