Emaar Dubai Polo & Equestrian Club

The client

Operated by Emaar Hospitality Group and located next to the Arabian Ranches, the Dubai Polo & Equestrian Club is a prestigious international polo club where sporting achievement and modern thinking go hand in hand. Since the launch in April 2006, the club attracted both residents of Dubai & visitors to the city to enjoy a majestic world of luxury & leisure where competitive champions alike were warmly welcomed.

The brief

Emaar Hospitality was looking for the right digital partner to build a world-class digital presence for the club, facilitating digital awareness about the brand, increase online booking enquiries, and integrating with Emaar’s latest rewards program (U by Emaar), based on Sitecore experience management platform and Microsoft Azure as the cloud hosting.

The results

Pulse Digital was appointed by Emaar to design & build a state-of-the-art digital asset with user experience in mind. The project followed our UX/UI design process to suit the project needs and ensure the final result matched the business objectives’ high standards.