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How to manage the overlapping role of SEO specialists and content writers?

16 May 2022

How to manage the overlapping role of SEO specialists and content writers?

No matter how finely a line is drawn between the roles of Content Writers and SEOs, one of the main avenues remain unattended – and that is; who should optimize content? A digital marketing expert at Pulse discusses who should ultimately own content optimization.

How often should emails be sent to customers?

11 May 2022

How often should emails be sent to customers?

Email Marketing can be thoughtfully used to build loyalty and trust in your brand. It is important for building relationships with prospects, leads, current customers, and even past customers because it gives you a chance to speak directly to them, in their inbox, at a time that is convenient for them.

How to Outdo Facebook Algorithm and Improve the Platform’s Declining Organic Reach?

5 May 2022

How to Outdo Facebook Algorithm and Improve the Platform’s Declining Organic Reach?

Have you been wondering why Facebook is not producing the results you expect? It’s high time to discuss what Facebook says about the dip in the organic reach and how you can tackle changes to improve reach with the combination of both paid and unpaid posts.

20 Questions You Must Ask Before Hiring a Digital Marketing Agency

7 April 2022

20 Questions You Must Ask Before Hiring a Digital Marketing Agency

Are you in the market for a digital marketing partner? Do you know what you need from your partner? You might be new to this or you might be unsatisfied with your current Whatever the case may be, you realize that hiring a digital marketing agency in Dubai or anywhere in the GCC world for that matter, is no simple task. We are here to help you think about what you need from a digital agency before choosing to employ one. We will look at 20 of the most important questions to consider before engaging a digital agency in your daily production work. This will help you make an informed and effective decision in identifying the right digital marketing routes for you.

Emerging Concept of Personalization Is Changing Content Marketing

24 March 2022

Emerging Concept of Personalization Is Changing Content Marketing

The ever evolving digital revolution has transformed the way brands engage and interact with their audiences. In the present era, conventional advertisements are declining and social media marketing trends are rising making content personalization a go-to marketing strategy for brands. Today, our clan of Content Marketers at Pulse Digital agency dubai will share how personalized content caters to consumers’ needs and how brands must keep up with the high demand of voracious appetite for content utilization.

How to create a customer centric strategy for your business?

16 February 2022

How to create a customer centric strategy for your business?

Customer centric is a way of doing business with your customer in a way that provides a positive customer experience before and after the sale in order to drive repeat business, customer loyalty and profits.